Buying High Quality Links After the Penguin Update
If you have knowledge regarding Search Engine Optimization which is higher than one our worth of reading, then you should have at least a small idea about what is the Google Update and how did it affect certain websites that were over-optimizing their buy backlinks. On short words, there were many SEO marketers that were over optimizing their backlinks, by stuffing the anchor text with keywords, trying to beat the Google ranking system, obtaining higher positions in SERP (Search Engine Results Page).
However, since the release of the Penguin update, many websites lost the value of their over-optimized backlinks coming from other higher ranked websites. If you, as the manager or optimizer of a website used to buy links on other websites in order to build up your backlink structure, then there are certain elements you should now look after before buying backlinks, so you won’t have to suffer from the results of the Penguin update, and simply waste your money.
First of all, a SEO marketer or webmaster must be 100% sure that the link he or she is going to buy from a certain website worth its value. Remember that way before the Penguin update was released, the other updates affected many websites that were selling links desperately wishing to increase their revenue, but Google didn’t gave a notice on those websites. This way, you need to inspect a website carefully in order to see if its links value anything or not. The best way to do this is by checking the number of links available on the website which are targeting to a foreign domain; also, if those links are targeted towards websites which don’t have any connection with the current one’s subject, you’d better stop now.
Doing Google searches on your main keywords and trying to obtain a buy backlinks from the first 10 websites shown in the results will be very difficult; however, if you manage to do it, then you will be the proud owner of a strong backlink which will show its impact quickly.
Finally, once you have found a website which accepted to sell you a link, and you made sure it hasn’t been penalized in any way, then you must produce a high quality article to be placed on that website, or to simply develop the anchor text the webmaster of that website is going to use to target towards your link. Be careful: don’t fall under the penalty of the Penguin update; use a generic anchor-text rather than filling it up with your main keywords.